Last Tuesday, the Arts & Science Council kicked off the 2012 Make Your Mark fundraising campaign by announcing an $8.7 million goal. The goal represents a five percent increase over last year’s campaign.
Dollars from the campaign allow ASC to invest in arts, science and history organizations, education programs and community projects.
“Diversifying ASC’s revenue portfolio is a key strategy in how we can continue to support the cultural sector,” said ASC President Scott Provancher. “The Make Your Mark campaign and over 25,000 individuals and 400 companies that participate in it remain a critical piece of our revenue model. We have also diversified ways the community can support ASC through power2give.org and the restricted fund for education programs.”
Bob James, vice chairman of Fifth Third Bank’s North Carolina board of directors, is leading the community-wide fundraising campaign.
This year’s campaign will run through the end of ASC’s fiscal year, June 30. The final tally of the campaign will be announced at the annual Impact and Investment Lunch in July.
ASC also used the occasion to kick off a murder mystery, called The Lady of Charlotte. The story, supported by the John
S. and James L. Knight Foundation, follows the investigation of a murder at the Mint Museum Uptown at Levine Center for the Arts. Individuals can read the story page-by-page at kiosks in Center City Charlotte and guess the suspects on ASC’s Facebook page at www.Facebook.com/ASCCharlotte. Those who guess the correct villain will be entered in a contest to win a 1 year membership to the Mint Museum and a $100 CarolinaTix Gift card. The mystery’s author and the story’s villain will be revealed at a public event on Feb. 14.
To find out more information about the story, click here.
To make a gift to the Arts & Science Council, visit Giving.ArtsAndScience.org.